Bay Area UX Researcher
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Ooma Office Manager: Research and Redesign

Abstract for fieldwork and usability studies with Ooma Office

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Client: Ooma Inc.

Product: Ooma Office, a VoIP phone service for small businesses

Length: May 2016 - May 2018

Tasks performed: Field observations, wireframing, mockups, usability testing, visual design

Executive Summary: Field research revealed usability problems with Ooma Office’s customer portal. Redesign was then tested with existing Ooma Customers. Results: Redesign has reduced calls to support and product churn. NPS score was significantly increased in customer feedback surveys.

(Case study is a 7 min. read)